Not joking! Richard Branson’s head is on a lollipop

Richard Branson

You’ve got to hand it to Richard Branson. He’s a master of self-publicity and his latest stunt took six weeks to lick into shape – his head is now on lollipops!

The Virgin Atlantic boss has teamed up with one of London’s most talked about candy stores, Spun Candy to create the sweetie lookalike.

The lolly is hard rock candy and it took four designers a painstaking six weeks, using detailed photographic techniques and laser scanning technology to create the perfect likeness of Sir Richard. Watch out for the beard!

The lollipops will be on sale at Spun Candy’s pop-up store in the Virgin Atlantic Heathrow Clubhouse between December 6-10, along with other products such as peppermints, mixed berry bags, super sour jars, Christmas candy canes and handcrafted natural fruit-flavoured lollipops.

James Ellender, founder of Spun Candy, Covent Garden, said: “We believe that our passion fruit Sir Richard lollipops will send you sky high.”

See www.virginatlatic.com