Brighton’s Grand Hotel, which has recently undergone a £5m makeover, has launched a summer ‘butler on the beach’ service.
The bespoke offering has the butler setting up deckchairs, parasol, icebox, iPod dock and a refreshing jug of Pimms, before serving up a picnic basket with a choice of a “posh” lobster fish and chips, a loaded seafood platter or traditional afternoon tea; complemented perfectly with a bottle of champagne.
The Butler will also offer a selection of cold or warm towels, drinks and will even bring guests suncream or a hot water bottle if the weather turns.