Take a Partridge peek at Norwich

alan-partridge

A-haaaa! The new Alan Partridge film, Alpha Pappa hits cinemas in August and to celebrate, his home town has launched a tour of key sights.

VisitNorwich and Norwich City Council Blue Badge Guides’ new walking tour of the city has been designed with Partridge fans in mind.

The “Alpha Norwich” walk is a 90-minute guided tour of the city so dear to Steve Coogan’s much-loved radio DJ character.

Stops include the cloisters where he enjoys a spot of light jogging; London Street, the first conventional street to be pedestrianised in Britain; and Norwich Castle where capital punishment once took place on a regular basis.  

The Blue Badge tour also takes in one of his favourite haunts, Norwich Market, and several of the locations to feature in Alan Partridge: Alpha Papa, including The Guildhall, City Hall and The Forum.

There will be five tours running from August 9 to 11 and each costing £6 per person (including an I Love Norwich bag and pot of Colman mustard!). Tours are bookable through Norwich Tourist Information Centre (01603 213999). The tour can be booked on a private basis thereafter, costing £48 for groups of up to 20 people (£90 with goody bags).

Nick Bond, Head of Tourism at VisitNorwich said; “We are delighted to embrace the enthusiasm and popularity of our current most popular home grown talent, Alan Partridge. And we’re thrilled that the decision to host the world premiere of Alpha Papa is going to be in his beloved city. Having the premiere here means an awful lot to many people and of course is a great boost for tourism in Norwich.  Local people made this happen and we are more than delighted to work at keeping Norwich centre stage by offering the ‘Alpha Norwich’ special Blue Badge tour for a limited period.”

For more on the tour, see www.visitnorwich.co.uk 

For more about the film and Alan Partridge, see www.facebook.com/AlanPartridgeMovie and www.northnorfolkdigital.org

See the Alpha Pappa trailer below